Paul grew up literally in motorsport — his dad built racing engines, he raced National Autograss, and went on to work for Cosworth Electronics developing ECUs and data logging for BTCC, British Superbikes and WRC. Andy has run motorsport marketing agency Podium Creative for 14 years. They've been best mates for 29 years, and Purple Helmet is the idea they finally said 'sod it, let's do it' to. Motorsport, not taking itself too seriously.